An employee in the accounting department recently received a phishing email that instructed them
to click a link in the email to view an important message from the IRS which threatened penalties if
a response was not received by the end of the business day. The employee clicked on the link and
the machine was infected with malware. Which of the following principles BEST describes why this
social engineering ploy was successful?
A.
Scarcity
B.
Familiarity
C.
Social proof
D.
Urgency
Wouldn’t it be urgency if if a response was not received by the end of the business day?
I don’t see how it is scarcity.
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Yes it is Urgency
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i believe both Scarcity & Urgency are used in this because “threatened penalties” is for Scarcity and “response was not received by the end of the business day” is for Urgency
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Scarcity is if something is not abundant. “Only 3 iPhones left” type of deal.
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threatened penalties is considered intimidation, not scarcity. Based on the four choices, the correct answer is urgency.
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