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Which of the following is a correct list of the ‘Four Ps’?

The entry points to Service Strategy are referred to as “the Four Ps”. They identify the different
forms a service strategy may take. Which of the following is a correct list of the ‘Four Ps’?

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A.
People, Products, Partners, and Profit

B.
People, Potential, Products, and Performance

C.
Potential, Preparation, Performance, and Profit

D.
Perspective, Position, Plan, and Pattern

Explanation:


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