A local philanthropic organization with a well-developed mission, vision and set of values has never had a Web site. The organization has hired Manuel to design a site. The president and directors of the organization want the mission, vision and values included in the site. This information is expressed as several paragraphs of text. What suggestion should Manuel offer?
Include the mission, vision and values in their entirety on the home page.
Provide a top-level link to a page containing the mission, vision and values information.
Rewrite the mission, vision and values as single, short phrases.
Suggest replacing the information with a company slogan.