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What is the objective of Customer satisfaction measurement?

Customer satisfaction measurement is an important activity in the Business relationship
management process.
What is the objective of Customer satisfaction measurement?

PrepAway - Latest Free Exam Questions & Answers

A.
to enable the Service provider to gain information regarding the perception of the customer and
to identify improvements required

B.
to gather information about potential new services that might be interesting for the end users of
the services

C.
to optimize the relationship processes so that service levels are exceeded

D.
to check if contractual obligations for customer satisfaction are being met

Explanation:


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