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What is the primary purpose of customer segmentation?

What is the primary purpose of customer segmentation?

PrepAway - Latest Free Exam Questions & Answers

A.
to determine if a customer is in the starting out, business expansion, or building momentum
stage of the buying model

B.
to classify customers based solely on business type so the salesperson can present predefined
HP solutions and shorten the sales cycle

C.
to categorize the customer’s network needs into data center, branch, and campus segments

D.
to subdivide customers into similar groups so that a salesperson can identify customer needs
more efficiently


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