You are a marketing professional for Contoso, Ltd. You want to create a marketing page that will utilize standardized content that can be used across emails, pages and forms. You elect to use the content block for this. Which two elements are available to you when creating a content block? (Choose two.) Each correct answer […]

You are a marketing professional who needs to create a new field for a marketing page. You want some text to be in the field when the customer opens the page so that they have an idea of what to enter. Which field should hold this “ghost text”? A. Label B. Prefill C. Default Value […]

You are a marketing administrator. You need a marketing form that will only accept contact information and allow opt-in to emails. What kind of form should you create? A. Journey Form B. Forward to a friend Form C. Landing Page Form D. Subscription Page Form References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/marketing-forms

You are a marketing professional for Contoso, Ltd. You are creating a marketing form and want to add a subscription list. As you go through the tool box, you see the subscription list. You notice that there are not as many lists as expected. Which criteria should be used to allow a subscription list to […]

Your marketing department has determined that they want to create a Customer Journey that will target marketing contacts that have visited your website in the past 12 months. Which type of marketing segment should you create? A. Profile Segment B. Interaction Segment C. Landing Page Segment D. Customer Insight Segment References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/segmentation-lists-subscriptions

Your marketing department needs to create a Customer Journey for female wine enthusiasts over 40 years-old who live in Europe. How should you define who receives this Customer Journey? A. Create a Static segment. B. Create a Segment Type. C. Edit the contacts in database. D. Create a Dynamic segment.

You have been tasked with creating a customer journey for leads located in the Northwestern United States. Which two conditions must be true in order for the lead to receive your customer journey? (Choose two.) Each correct answer presents a complete solution. NOTE: Each correct selection is worth one point. A. The lead must be […]

You are the administrator for your company’s Dynamics 365 for Marketing application. You are responsible for ensuring that the current constraints of your subscription are not exceeded. You want to establish monitoring for the critical components that drive additional subscription costs. Which three subscription limits can you monitor at Settings > Advanced Settings > Others […]

Your landing page must include your privacy banner to let your customers know that you take their privacy seriously. Once enabled, where will the full text of your privacy policy be stored? A. on your organization’s private website, with the login information needed to access it B. on any publicly-available website, with the URL listed […]

The corporate marketing team has developed a branding strategy that includes five mandatory components and visual requirements that must be incorporated for all materials. The VP of Marketing, who receives a copy of each email sent, has recently seen some emails that do not adhere to all five standards. You need to ensure that future […]