What report shows the percent of site traffic that visited previously? A. New vs Returning report B. Frequency & Recency report C. Referrals report D. Sales Performance report

What feature is required to send data from a web-connected device (like a point-of-sale system) to Google Analytics? A. The Measurement Protocol B. Browser cookies C. Data Import D. The Networking Protocol

What feature would be used to collect how many times users downloaded a product catalog? A. Calculated Metrics B. Custom Dimension C. Event Tracking D. Custom Report

What report indicates where users start or exit the conversion funnel? A. Goal Flow B. Treemaps C. User Timings D. Cohort Analysis