PrepAway - Latest Free Exam Questions & Answers

What is customer segmentation?

What is customer segmentation?

PrepAway - Latest Free Exam Questions & Answers

A.
Subdividing similar customers into groups for prospecting and efficiently uncovering their needs

B.
Dividing a customers network infrastructure into manageable units for efficient control

C.
Dividing customers by physical location and region for defining sales territories

D.
Grouping the people in a company into similar work segments to improve processes and
services

Explanation:
http://searchcrm.techtarget.com/definition/customer-segmentation

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